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Overview

An online CRM that connects the entire sales channel from OEM to wholesale customers. It helps Automotive Dealers and OEM's to sell more genuine parts by bringing everything dealer's need into one holistic solution.

Industry: Automobile

Key Service: Automotive ecosystem

Challenges Faced

They are the major provider of SaaS and DaaS solutions in the world, enabling the ecosystem for data-driven automobiles. They already have a full suite of products to leverage dealers to continually deliver customer-centric service experiences. The absence of a robust CRM system for the dealers to manage the Sales and Service representative activity was impacting the overall experience for the dealers.

01

Strategy and Planning

We've passed the toughest security audit, proving our system is like Fort Knox for your data.

02

Sales and Past History

Absence of customer sales information and its history for Reps to approach them with personalised solutions

03

Audit and Evaluation

Absence of information for the Parts Manager to audit the Rep process and evaluate the outcome.

04

Support and Maintenance

Absence of tool to keep history of customer visits by Reps and its follow up process. Tracking of their issues and resolutions.

Our Solutions

We created a transformational roadmap and developed the CRM, which provides proactive customer service, and data management simplifies repetitive tasks & improves collaboration between departments. Assists with aligning KPIs & supports business continuity planning.

We have crafted a middleware system that talks to the dealer's DMS and imports their sales and customer data to generate statistics, reports, and future projections. This helps in increasing the revenue and engages field representatives in a scientific manner to get maximum efficiency.

Mini CRM App for Rep

A powerful CRM & comprehensive analytics, anywhere, anytime. It has workflow optimisation, boosting productivity and customer service. It has connected the sales channel, field staff through to dealer management & OEMs.

Holistic view for Parts Manager about Reps activity.

User activity tracking, driving the right behaviors, driving performance & sales.

Issue tracking and feedback for wholesale customers

Enhance lifetime value and retention through improved customer satisfaction.

OEMs & Suppliers portal to push offers and promotions.

Push & access real-time information such as offers, visit schedule promotions & bulletins.

Key Features

  • For Parts Reps & Back Office Staff

    • View current sales, losses & opportunities.
    • Schedule visits, log visit notes & view visit history.
    • View and distribute offers & promotions.
    • Update customer info, add new customers.
    • Take photos, place orders and log new tasks.
    • Access resources, bulletins & repair methods.
    • Log issues and manage them through to completion.
  • For Parts Managers

    • Manage & track their Reps
    • Send visits, tasks & reminder requests.
    • View visit notes and outcomes
    • View sales, trends, losses and opportunities.
    • Distribute offers & promotions live.
    • Track and manage customer & operational issues.
    • Measure all front line activities.
  • For OEMs & Suppliers

    • Push offers, specials & promotions
    • Publish news, updates & bulletins
    • Provide repair methods, documents & resources.
    • Support their OEM field teams and dealer engagement
    • Create consistency in dealer visits & reporting
    • See sales at dealer and customer levels
    • Achieve transparency across all channel interactions.

The Result

This product is being used by circa 50+ dealers across ASPAC with their 5700 customers. The CRM provided the client an effective way to access key customer information, enabling much better productivity for its representatives and much better customer service.

Let's get connected

We've passed the toughest security audit, proving our system is like Fort Knox for your data.